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Quired is live!!
written by Quired02-17-2009
1746 views | 2 comments
After a bit of down time to re-build and re-brand, we are back online and ready for business.
Let me start by telling you what we do.
We build cost effective, simple to create, easy to update websites to help prospects discover businesses and motivate consideration for their products, services and events.
Our web solutions feature the ability to:
-Easily add, update or remove content from your website
-Share your message through blogs, video, audio or photos
-Monitor traffic to your pages, articles and media
-Interact with your prospects and customers
-Build an audience around your brand
-Convert visitors to followers and buyers
Who are we marketing to?
We are looking for small business owners who either do not have a website or are not happy with their current website who wish to establish an online dialogue with their prospects and customers to inspire sales.
Here is how it works.
Step 1 (Establish a Web Presence)
-Go to Quired.com and click on Get Started
-Choose your colors and send your logo to Quired.
-Add descriptions on your business, services, products and events.
-Secure a domain name then provide to Quired.
-Request to make your website live.
Step 2 (Create your Message)
Add blog articles to your site
Write your own articles
-Update on a new product
-Announce an upcoming corporate event
-Discuss new policies in place to provide better customer service
-Addition of a new location
-Discussion on a new industry trend
-Tips to help use a product or service
-Stories related to a product design or event.
Import blog feeds into your site
-Related industry articles
-Educational articles on a product type or service line
-News of the day related to your industry
Step 3 (Create your Message)
Add media to your website.
-Interview the owner or manager of your business.
-Record a testimonial of a satisfied customer
-Product demonstration or service presentation
-Photos of your products, location or team
Step 4 (Promote your message)
-Send an email to your current client list (invitation to subscribe to your website)
-Send an email to an opt-in lead list (invitation to subscribe to your website)
-Send out an online press release
-Join online directories and business network communities.
-Add your website to all of your marketing material
Step 5 (Participate)
-Review comments on your site from your customers.
-Review page, blog and media views on your website.
-Engage with your staff on ideas to share with your customers.
-Update content on your website.
Your level of engagement with your market depends on your commitment to spend the time to create and share. Start by building an online presence then add content as time and permits.
If you do choose to engage with your market, an easy way to start is by loading in a blog feed related to your industry. Now when a prospect visits your site, they will find interesting articles that are related to your business.
Don't be overwhelmed by the process. Just think what your prospects and customers would like to learn from you then create it and share it.
Here are a few more ideas. (Change the scenarios to ones that apply)
Write a blog article on a memo you had written to your team on what measures you will take to build stronger relationships with your customers. (Just copy and paste the memo into the blog you are writing).
Add a video of a charity your business was involved with that you would like to share with your customers. (Goodwill goes a long way).
Add a video of a powerpoint presentation you created on a new product launch. (Convert this into video and display it on your website).
Add a TV or Radio interview with your C.E.O. (Ask the producer for a copy of the file then give it to Quired to upload onto your site.)
The idea is to let your website qualify your prospects for you. If a prospect watches your product presentation before calling a sales rep, they are probably very interested in the product allowing more time for your rep to build a relationship with an educated and interested prospect.
As the majority of consumers now use the internet to find businesses, the question is no longer "should I have a website" but "what type of website should I have"?
The days of treating a website as a virtual brochure are over.
Your website should engage, enroll, educate and communicate. Just like your best sales rep (but cloned thousands of times and easily shared).
This is the Quired experience.
Great to see the site up and running, but every time I click on anything so far on your site there is this image of all the lines and connections that I have to scroll down through in order to see anything on the site. This is very annoying.comment by mshadel on 02-19-2009
Thanks for letting us know about browser issue. I found a setting in the javascript code that centers the site when the resolution is less than 1280. comment by timmcart on 02-19-2009
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